the client

Essex based South Eastern Electrical Plc (SEE) provide electrical solutions for business, with onsite support and facilities management. SEE have been established for over 30 years, by providing their quality services and growing their company.

the objective

SEE asked Beaver Design to create a new visual identity for 3000 new company brochures. The brief was it needed to be a clean, clear image to get the message across simply. SEE wanted their brochure to be high quality and needed Beaver to create the whole thing from scratch.

the solution

Beaver Design took photographs, sourced other images and retouched them to go into the company brochure. We designed the layout and style, including the colours, fonts and patterns. The finished brochures are printed on high quality stock, matt laminated on the outside for durability. They have a capacity pocket on the inside back cover for additional sheets.

With this style, Beaver also created a new website for SEE. By doing both pieces of work in-house, the designs were created to work well for both printed graphics and web based formats.

the result

SEE received 3000 new brochures, a new visual style, a library of images to use for their company and a new company website. All these design elements work together to give SEE a strong and clear visual identity.